About the Campaign

“What do you see?” was launched by the Zayed Sustainability Prize in late 2020 and aims to raise global awareness about the Prize, encourage pioneers the world over to participate and ultimately, scale and increase the positive impact of innovative sustainable solutions.

The campaign is a creative tribute to innovative solutions all around us and the unique ways they are used to drive sustainable development globally, and a reminder that innovation often builds on existing technologies to deliver brilliant, but humble, solutions.

“What do you see?” invites us to look at the world with renewed perspective through the lens of innovation, and in doing so, realise the vast potential we have to make the world a more viable place by reshaping the future of Health, Food, Energy and Water. Addressed to SMEs, NPOs and Global High Schools with innovative, inspiring and impactful solutions, the campaign aims to:

  • Pique curiosity and inspire people to learn more about the Zayed Sustainability Prize.
  • Invite the audience to reconsider the way we think about ‘innovation’, and apply for the Prize, or share information with a potential applicant.
  • Provide a flexible approach that can speak to different audiences and be universally understood across different contexts.


Access to essential and affordable healthcare


Access to plentiful, nutritious food


Access to affordable and reliable clean energy


Access to safe clean water and sanitation


Sustainable high schools that foster innovation


Voices of Sustainability

With less than a decade left to meet the United Nations’ Sustainable Development Goals, which aim - among other things - to end poverty and hunger and foster development that protects the planet, the next nine years will be critical in making the world a more sustainable and viable place.

While 2020 has been dominated by global planning for a green recovery from COVID-19, companies and markets are making climate change commitments and accelerating carbon reduction efforts.

So, what does the sustainability discourse look like in 2021 and the post-pandemic era?

‘Voices of Sustainability’ by the Zayed Sustainability Prize is a virtual fireside chats series to take stock of the latest trends and themes in the global sustainable development agenda. “Voices of Sustainability” will provides a platform for some of the greatest thought leaders of our times to discuss the current state of the world and answer big questions about how we can achieve a transition to an inclusive and prosperous future that leaves no one behind.


Don’t miss out on the conversation and the opportunity to raise your own voice of sustainability! Keep an eye out on social media for the registration link in order to attend the upcoming episode of #VoicesOfSustainability by the Zayed Sustainability Prize.

Do you have any questions that you'd like to extend to our guest speakers? Follow #VoicesOfSustainability on our social media channels and share all your questions with us in the comments. Stay tuned!

Upcoming Episode

The next episode of Voices of Sustainability by the Zayed Sustainability Prize will air on 29 April 2021, and will feature David de Rothschild, environmentalist, polar explorer and Founder of the Voice for Nature Foundation as the guest speaker. Under the title Protecting Biodiversity and Why It Matters, the episode will examine how our modern way of living is destructing biodiversity, how that trend has evolved in relation to the pandemic, and why climate action matters in the lead up to COP26.

Past Episodes

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